Polestar - The Night Drive

What if a car transcended its role and became a character in its own narrative?

Introducing The Night Drive — a mighty fine collaboration between photographer and director Simon Puschmann and Punctum Images. This project immerses the Polestar 3 into a realm where each frame resembles a scene from a sci-fi noir. Entirely crafted in Unreal Engine, this vibrant neon-lit series redefines our perception of automotive design.

Concept by: Simon Puschmann | CGI by: Punctum Images | Creative Direction by: Simon Puschmann, Edi Inderbitzin, Aleš Kolaja | Sound Design by: Tom Puschmann